Since I talked about coral calcium marketing today...

Take a look at this press release I just got, regarding another marketer of the same stuff:




Court slams deceptive infomercial marketers

A federal district court has ordered the marketers of Supreme Greens
and "Coral Calcium" to pay large refunds. [Court rules in favor of
FTC, Orders supplement marketers to pay nearly $70 million for
consumer refunds. FTC news release, Aug 27, 2009]
http://www.casewatch.org/ftc/news/2009/barrett.shtml In July 2008,
the court concluded that Donald W. Barrett, his associate Robert
Maihos, and two companies they control (Direct Marketing Concepts,
Inc. and ITV Direct, Inc.) had deceptively claimed that Supreme
Greens was effective against cancer, heart disease, diabetes, and
arthritis and would be absorbed better and faster than other calcium
products. The court froze the defendants' assets, ordered them to pay
$48.2 million for consumer refunds, and barred them from making
deceptive claims or unauthorized credit or debit card charges in the
future. In a separate but related judgment, after finding that they
had misrepresented Coral Calcium, the court ordered Allen Stern and
two companies he controls (King Media, Inc., and Triad ML Marketing,
Inc.) to pay $20.4 million and to refrain from making unsubstantiated
claims in the future. The FTC's lawsuit, filed in 2004, included
other defendants who settled in 2005. [Developer and marketers of
"Supreme Greens with MSM" settle FTC charges. FTC news release, Oct
6, 2005] http://www.casewatch.org/ftc/news/2005/supreme.shtml The FTC
Web site has links to several of the court documents.
http://www.ftc.gov/os/caselist/0233138/0233138.shtm

During the past ten years, Barrett and Kevin Trudeau have probably
been the top producers of misleading health-related infomercials in
the United States.